Free People Clothing Past to Present

Monday, 29. June 2009

Hot, trendy, chic and made expressly for young urban women: this is Free People clothing. Created by top designers in touch with today’s twenty-somethings, at least a piece or two of clothing and accessories each season are considered de rigueur for anyone wishing to stay in fashion.

History of Free People

It was way back in the 1970s when the first Free People store was opened. Dick Hayne was the owner and he began his business in Philadelphia. He was talented at finding clothing that was just right for young urban dwellers who had a need to express themselves. Hayne’s store quickly became very popular. One store turned into two and the name changed to Urban Outfitters.

At that time, Meg Hayne came on board to head the private label division. This was the arm of the business that was in charge of creating and producing products exclusive to Urban Outfitters. As these unique pieces started to fly off store shelves, Hayne got the idea to turn it into a wholesale line. It quickly grew and expansion took place through the separating of the retail and wholesale divisions. First known as Bulldog, then Ecote, then Anthropologie, Hayne and his wife finally settled back on the original name of Free People.

Free People: Current Trends

Free People strives to fill the need for young women to express their femininity, spirit, and courage, while appealing to a more mature clientele. The company has kept its quality high and prices affordable in order to reach its target demographic of a 26-year-old woman with an adventurous, creative spirit.

The in-house production and design teams seasonally create a wide variety of pieces. Carefree tomboys and sophisticated feminine girls will all find something they simply cannot live without. Many of their lines are offered in several different colors and patterns, making it easy to mix and match and create a totally unique look. They are great for going from the workplace directly to the club at night. Free People casual wear is perfect for the beach or an easygoing weekend.

Some of their more popular products include skirts, sweaters, and easy-to-wear knits, fashionable yet casual. They have also added accessories and intimate garments. In fact, nearly anything a woman needs can be found at Free People including underwear, jewelry, makeup, belts, bags, and shoes. Their continually evolving styles and new fabrics keep each piece updated and trendy.

Where to Find Free People

There are only three showrooms nationwide and these are located in Los Angeles, New York, and Chicago. Two department stores carry their products. The bulk of their sales comes from specialty stores and boutiques – both online and traditional bricks and mortar.

If you are having a hard time finding a store near you where the great Free People fashions are sold, try an online store. They usually have the largest inventories and some fantastic sale prices.

For that twenty-something woman on a budget who still wants to dress in the latest fashions, Free People is ideal. The clothing is high quality and offered at an affordable price, allowing the sophisticated urbanite to update her wardrobe effortlessly.

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